Words From The Wise – This Fashion Love Affair

Hey Hey Guys, Its been ages since I last did a post for this section of the blog. Well Today is about someone I truly admire a million times. Well she is a fashion blogger and i promise you that I have stolen a lot of things from her for the future cause she’s an Inspiration. Here today we interview Miss Aniekeme Umoh of This Fashion Love Affair. Today she’ll tell us about the genesis of the blog and how she and her team have worked to make it a success

Aniekeme Umoh

Your Age please?

I’m 22 – so old! x_x

Which city are you based in

New York City

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What is your Educational Status?

I’m a college graduate – bachelors in chemical engineering from Columbia University and a masters in life lessons.

So what actually led you to fashion blogging and lifestyle. Tell us how TFLA came about.

TFLA was born out of a desire to write about and share my personal style. Initially it was a fashion journal of some sorts but it has since grown to incorporate travel and lifestyle.

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Did your friends and family support you? If no, what kept you going?

Oh yes! My friends and family are super supportive of me. When I started the blog, my friends were my photographers. They also constantly give me constructive feedback and they take TFLA as seriously as I do. A tad too much sometimes – I have friends who try to plan my looks and give me ideas even without me asking. Love it though!

My family also steps in. My brothers help out with pictures whenever I am home. My mum makes it a point to talk about the blog to anyone who will listen and even those who won’t, lol and my dad follows TFLA’s stats pretty closely. I feel blessed to have such an amazing support system.

Tell us how your journey was like?

It’s been a long, arduous journey…Lol, I kid. This might be cliche but TFLA is like my baby so it’s been amazing to see it grow. It wasn’t always easy to manage the blog and school but it worked out. I’ve really enjoyed meeting and working with other creatives and I’m excited for what the rest of the journey has to bring.

What was your most trying moment as a fashion blogger? Did you ever feel like giving up?

I don’t think I ever felt like giving up because the blog never did and still doesn’t feel like a chore. It’s something I’m super passionate about, it’s been fun to keep up. But there have been  trying moments. Starting off, it was really difficult to work around not having a photographer and having to ask friends. The hardest thing has been dealing with disappointments – I’ve had certain expectations that weren’t met. But honestly, it’s been fun so far.

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How did you combine your blog and school?

Scheduling helped me balance managing my blog and keeping up with school. I tried to get shoots done over the weekend, since those take up the most time. And then, I would write up blog posts once or twice during the week using the pictures from over the weekend. It also helped to plan themed content in advance for events like Valentines’ Day, Spring Break and July Fourth.

Do you have a team or it’s only you?

If there’s a middle ground between ‘a team’ and ‘me’, that’s where TFLA stands. Although it’s my blog and I’m the one running it, there are so many people whose input make a big difference to the blog. Some of my friends help with editing, brainstorming ideas for new content, etc. There’s no defined team but I wouldn’t say it’s just me.

As a fashion blogger, what are your best fashion brands?

For basics, Asos is my go-to. I also really like Urban Outfitters and I’m slowly beginning to appreciate Zara. For luxury brands, I’m a huge fan of Theory, Balmain and Saint Laurent.

What’s your ideal look like?

Something simple with very clean cuts.

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What do you plan for your blog in the nearest future?

In the nearest future – I plan to keep exploring new things in fashion and fashion photography. I’m looking to being more experimental with clothes and it’ll be cool to get to work with some of my favorite designers. That might not be in the nearest future but it’ll definitely happen sometime down the road, I believe.

For upcoming photographers and models, are you open to working with upcoming people?

Absolutely! Like I said before, I love meeting and working with other creatives.

What do you feel differentiates your blog from others?

My blog is very ‘young Nigerian, living fashionably in the big city of New York, sharing her style and travels ’. I definitely feel like my personal style is a reflection of where I am, where I came from and where I’m going. There’s a street style easiness to it, a strong Nigerian influence and a corporate put-togetherness.

Any advice to upcoming fashion and lifestyle bloggers and stylists?

Once you’ve decided that you’re passionate enough about fashion. Start a blog but draft a game plan.Take time to decide what you want your blog to be – what you want it to achieve, what platform you want to use, how often you want to post. Use social media to grow your readership and connect with other bloggers. Get quality images and post consistently.

Describe yourself when you’re not blogging, working or going to school?

I graduated this year so I am working now. In my free time, I am hanging with friends or doing something fitness related.

Define an ideal vacation?

Beautiful beaches, 2 or 3 close friends (too many people can get overwhelming and difficult to coordinate I’ve found), a photographer, unlimited funds and unlimited drinks!

Which bloggers and stylists do you look up to?

Micah Gianelli. She is everything. Micah’s sense of style is impeccable. On top of that, she has her brand clearly defined and she puts that out consistently, every time.

Bonus Fun Question: A man and his son were in an automobile accident. The man died on the way to the hospital, but the boy was rushed into surgery. The emergency room surgeon said “I can’t operate, that’s my son!” How is this possible?

LOL the surgeon is his mum no?

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